ABSOLUT INSPIRES A NEW MOVEMENT OF CREATIVITY

Absolut has always challenged conventions through creative collaborations with artists such as Andy
Warhol, Keith Haring, Damien Hirst, and more recently Ellen von Unwerth and Spike Jonze.

In collaboration with a new generation of artists, Absolut is introducing Absolut Blank, a global creative movement, in which the iconic bottle appears as a catalyst for contemporary creativity.

The 20 artists participating in Absolut Blank represent a variety of creative disciplines from across
the globe; from drawing, painting and sculpting to film making and digital art. Among the artworks are
UVA’s high intensity, bright and striking light installations, Mario Wagner’s attention-grabbing cut-out imagery, the colourful and playful graphic design of Aesthetic Apparatus, the bold illustrations of Kinsey and the detailed work of Good Wives and Warriors.